Save the Kids (KIDS)
A 2021 BNB Chain 'charity' token heavily promoted by influencers, including FaZe Clan members. Its advertised anti-whale limit was changed from 24 hours to 60 seconds just before launch, enabling insiders to dump; widely described as a pump-and-dump.
Also known as: Save the Kids, KIDS
Summary
Save the Kids (KIDS) was a 2021 BNB Chain token marketed as a charity coin and heavily promoted by influencers, including members of FaZe Clan. It collapsed shortly after launch and is widely described as a pump-and-dump scheme. [1][2]
The modified "anti-whale" code
The token advertised an "anti-whale" mechanism so large holders could sell only a small percentage of supply per 24 hours. Investigators — notably YouTuber Coffeezilla — found the code was changed just before launch to cut that window from 24 hours to 60 seconds, allowing insiders to "dump" their holdings rapidly. [1][2]
Aftermath
FaZe Clan removed one member and suspended three others over the promotion; they denied acting with malicious intent. TIME reported that a claimed ~$80,000 "charity donation" never reached Binance Charity, which said it does not accept new altcoin campaigns. [2][3]
Bracketed numbers refer to the numbered sources listed below.
Linked scams & cases
Sources (3)
See also
$MELANIA tokenMarket manipulationA Solana memecoin announced by Melania Trump on Jan 19, 2025. Per FT analysis, ~24 wallets bought in minutes before the public announcement and netted ~$99.6M as retail piled in; the token then fell 95%+. Early buys were traced to wallets linked to $LIBRA figure Hayden Davis. No charges have been filed.
$TRUMP tokenMarket manipulationA Solana memecoin launched days before Donald Trump's second inauguration (Jan 2025). Trump-linked entities hold 80% of supply and earned $320M+ in fees while ~760,000 mostly-retail wallets lost money; a 'dinner with the president' promotion for top holders drew conflict-of-interest scrutiny. The 'scam' label is contested and no charges have been filed.
This page was last updated on Jun 15, 2026. View revision history.