CryptoZoo (Logan Paul)
An NFT 'play-to-earn' game promoted by Logan Paul in 2021 that never fully launched after raising millions. A Coffeezilla exposé called it a 'rug pull'; Paul apologized and offered refunds. An investor class action against Paul was dismissed; a defamation suit over the 'scam' label was ongoing.
Also known as: CryptoZoo, ZOO, Logan Paul
Note: Whether CryptoZoo constituted a "scam" is contested and the subject of active litigation. An investor class action against Logan Paul was dismissed, and Paul has sued over the "scam" characterization. This entry documents the controversy and outcomes, not a finding of guilt.
Summary
CryptoZoo was an NFT-based "play-to-earn" game promoted by YouTuber Logan Paul in 2021, in which players were to buy and hatch NFT "eggs" into hybrid-animal NFTs and earn ZOO tokens. The game never fully launched despite raising millions, drawing accusations that it was a scam. [1]
The controversy
In December 2022, investigator Coffeezilla (Stephen Findeisen) published a three-part exposé alleging the project was effectively a "rug pull" and that insiders sold tokens. Paul disputed the allegations but acknowledged the project was a "disaster" and that he had hired "conmen". [1]
Refunds and litigation
In 2023 Paul apologized and announced a refund/"rewards" program; a refund program later opened in 2024 for claimants who agreed not to sue. A 2023 investor class action was dismissed after a judge found insufficient evidence to hold Paul liable, and Paul filed a defamation suit against Findeisen over the "scam" characterization, which was proceeding through the courts. [2][3]
Bracketed numbers refer to the numbered sources listed below.
People & entities involved
Sources (3)
- CryptoZoo (overview) — Wikipedia
- Logan Paul's 'CryptoZoo' Lawsuit Against YouTuber Coffeezilla Moves Forward — Decrypt
- Logan Paul Beats CryptoZoo Class-Action Lawsuit — Yahoo Finance
See also
- Loci (LOCIcoin)TokensA 2017–2018 ICO for 'LOCIcoin' tied to the InnVenn IP-search platform. The SEC charged Loci and CEO John Wise with fraud for raising $7.6M on false claims about revenue, headcount, and user base; Wise also misused investor funds. Settled with a $7.6M penalty and an officer/director bar.
- Blockchain Terminal (BCT)TokensA 2017–2018 ICO (BCT tokens, ~$30M) for a 'Blockchain Terminal' — a Bloomberg-style crypto trading terminal. The SEC and DOJ said convicted ex-hedge-funder Boaz Manor secretly ran it under a fake identity ('Shaun MacDonald'), using associate Edith Pardo as a front, and lied about the product's adoption.
- Crowd Machine (CMCT)Tokens
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